2. AWARD-WINNING BOOK – AUGMENTED REALITY BOOK DESIGN
How to Communicate Effectively with Anyone Anywhere”
(Career Press)
Co-authored by Raúl Sánchez and Dan Bullock, Illustrated by Rod Sánchez

I am the Illustrator of the nonfiction award-winning business book on intercultural communication, How to Communicate Effectively with Anyone, Anywhere, (Career Press) co-authored by Raúl Sánchez and Dan Bullock. I led the design of the augmented reality (AR) learning experience of the book with the authors, where key illustrations are designed to animate through (AR) technology to unlock additional tips and demonstrate key business communication concepts, which resulted in the Axiom Business Book Award.

Regarding the cover design, I was asked by the publisher, Career Press to design and illustrate the cover of the book. I also directed the visual identity and motion design of the official book trailer, the augmented reality book trailer, as well as the online Amazon campaign.

Book Awards:

Cover DEsign & Illustration by Rod Sánchez

 

Official Book Trailer:

 

Cover Design and Illustration:

Cover DEsign & Illustration by Rod Sánchez

 

Interior Page Illustrations: Select a thumbnail to view the full image below.

 

WTOV9 NEWS (NBC) – New Augmented Reality Book:

WTOV9 (NBC) reports the first-of-its-kind augmented reality (AR) book, How to Communicate Effectively with Anyone, Anywhere. The author’s and I designed the book’s illustrations to animate through AR technology to: unlock additional tips and demonstrate key business communication concepts. The book features a unique augmented reality (AR) reading experience where key illustrations are designed to “come to life,” where readers can interact with the book’s content in a new dimension via animation, infographics, and sound using their smartphone. These multi-sensory learning moments in the book including hidden tips for body language techniques, international public speaking skills.

 

WTOV9 News (NBC) – Interview

Augmented Reality Book Trailer

 
 

Amazon Campaign Design:

 

Publications, Media, Awards, and Book Events: Select a thumbnail to view the full image below.